Atom is a feature-rich training aid that provides home enthusiasts and professionals alike the chance to move at 100mph in their own living room. ‘Atom’ is crafted as a response to a deeper understanding of athletes...
Smart Rope is an LED-embedded jump rope that works with your smartphone, creating an “anywhere, anytime” fitness experience. We’ve created a true active fitness wearable that brings the best in new tech to a tried-and...
Volvo Cars presents Life Paint. The best way to survive a crash, is not to crash. Life Paint is a unique reflective safety spray. Invisible by daylight, it shines brightly in the glare of car headlights. Making the...
Weldtite HJC identified the top 3 users of inflator products by riding style. Through research into how the different rider types used tyre care products it was clear that usage varied across the categories. Competitive...
