Design Inspiration - Industrial design / product design blog

The Visionary MICHELIN Concept Tire

Imagine a future in which your tire is also a wheel: puncture-proof because there is no pressure. Its ruggedness comes from its biomimetic structure, as if it had been created by Nature… A wheel made of recycled materials and which is completely recycled at the end of its life, after having covered thousands and thousands of kilometers – as long as the vehicle itself.

Now imagine that you don’t have to worry any more about keeping your loved ones safe when you travel, because road conditions and bad weather don’t matter any more: your tread instantly adjusts to your driving conditions, whenever necessary, using just the right amount of materials. A tread that can be modified and replenished at will, without wasting any resources, time or money, and which protects the environment for the generations to come…

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