The design is timeless by eliminating the superfluous, reflecting intellectual rigour rather than trying too hard to please. S5 is designed with simple geometric shapes, with the most carefully considered radiused corners, the neatest cuts, and the clearest sequence of operating functions. With a glimpse of the product, it sits on its own suggesting a sense of robust power. This isn’t another decorative flourish with a utilitarian alibi, but it tapped directly into the acquisitiveness vein. The sheer sheen of metal finishing is there to image constant serious stability and exquisite worth.
While steaming has always been seen as the healthiest way to heat up and retain nutritional benefits, this will be the only heating method to be introduced in this ricecooker, engineered to only deliver steam in contact with our food.
